In this chapter we will discuss how to keep in touch with your fellow activists, how to formulate a message for your target audience and how to reach out to the press.
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¶ Your message
What is your message and who are you sharing it with?
- Defining your message: What do you want changed? And who are you communicating with to achieve this? (target groups)
- Inclusive language
- Action promotion (before, during, after)
¶ Platforms
Where do you share your message?
- Social media
- Public speaking
- News media: Learn how to write press releases
- Creative communication
¶ Related articles
¶ Related resources
- Video: Why privacy matters, by Joppe Hoekstra (2020)
- Dealing with disinformation by Blueprints for Change
- How to Take Quality Photographs by 350.org
- Online organiseren en vergaderen [Dutch] by Tractie (2020)