In this chapter, we explain what a campaign strategy is. We show various examples of different types of campaign strategies that activists use, and we provide you with workshops to help you write your own.
With a good campaign strategy, your movement or campaign makes more impact. In the articles below, we help you define what exactly the change is that you want to achieve, and what steps you need to take to get there.
Before you can start to define your strategy, you need to get a group of likeminded people together and organise yourselves. After you have defined your strategy, we recommend you to browse through our list of tactics to get inspiration.
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|Keywords||Monthly global searches*||Relevancy|
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*According to Semrush