In this chapter, you will learn about change-making by setting up or improving the organisational structure of your movement. We will talk about power structures, internal communication, finance, diversity, growing as a movement, improving engagement and training your members.
If you want to achieve social change, it is advisable to think about how you are going to organise yourself in the long term. In many cases, you will not achieve your goal after a single protest. Sometimes movements grow very fast and lose focus. Setting up a proper organisation will help you to work more effectively and prevent future problems.
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Mobilising, recruitment & engagement: Learn how to increase the number of people in your organisation, through activating supporters (mobilisation), activating non-supporters (recruitment), and keeping your activists active (engagement).
Knowledge sharing and training: Learn how to grow knowledge in your members (training), grow the knowledge in your organisation (organisational learning), and manage that knowledge in a systemic way (knowledge management).